issue no. #181

Omah Lay - reason

Drawing inspiration from the video for Omah Lay's 'Reason', one's attention is immediately caught by the essence of bold choices and daring combinations. The artist uses fashion as an expressive canvas, shaping a narrative of individuality through a spectrum of styles. From the audacity of a black one-shoulder number, embraced with a recognisable logo waistband, to the relaxed sophistication of vacation-style spaghetti dresses, the video is a parade of personal style. The artists participate in the casual-traditional debate, subtly mixing pieces like high waist jeans with opulent evening dresses, their lace and high low cuts playing with formality norms. The influence of early 2000s makes a notable comeback as well, integrating monochrome acrylic shoulder bags into modern settings. Physical comfort and fashion tastefully merge in the selection of wide leg trousers, maternity satin shirt co-ords and even shell joggers, expressing the notion of ‘luxe leisure’. The pursuit for eclectic accents is matched by the introduction of bucket hats, ribbon-chain hoop earrings, and brushed bucket hats in black and pink check, adding a sprightly touch of youth culture. The video also indulges in the revival of retro style, with bell-bottoms of crushed velvet, and wide frame sunglasses, echoing an homage to the memorable 70s. The narrative ends on an elegant note with satin blouses and miniskirts asserting a refined modernity, the ensembles transferring a love for clean lines and neutral palettes.